“Architects don’t advertise – they publish”
The direct benefits of publishing, how to approach and plan publishing and what it can mean for your company – all of these are discussed in this concise and informative interview.
Other methods of communicating (Instagram/facebook) are also discussed, how to approach and plan this and use it to your advantage.
After watching this interview you will be able to:
- Develop communication plans for the companies. Including, but not limited to social media, publications and entering awards.
- Define what your company’s “central message” is to the world, what you stand for and what you want to convey about your practice.
- Identify who you are trying to communicate with and what you want to achieve with your communications.